by Jeffrey Henning | Jul 24, 2019 | B2B Surveys, Employee Surveys, In the News, Retail Surveys, Small Business Surveys
It’s not surprising that many small business owners are turning to technology to solve these challenges and are succeeding in doing so. More than half (51 percent) have adopted business management software. Benefits associated with deploying business management...
by Jeffrey Henning | Jul 23, 2019 | In the News
Without data and market research, you wouldn’t be able to provide a great employee, brand, product, or customer experience because you couldn’t understand how to accomplish it. Sure, you could make your best guess, but in today’s competitive landscape, guessing will...
by Jeffrey Henning | Jul 16, 2019 | In the News
In the US, Jeffrey Henning’s Researchscape International has launched ResearchStory, a new AI-powered tool to help MR execs generate quick, accurate and detailed reports based on their findings. Developed with feedback from hundreds of research end-users,...
by Jeffrey Henning | Jul 10, 2019 | consumer-research, MRX Surveys
Over half of U.S. adults (53%) state they are not at all likely to get a postgraduate degree in the future compared to a third who had any certainty in acquiring one (32%) or the one-sixth who have (15%). When asked if they were currently enrolled in a postgraduate...
by Jeffrey Henning | Jul 9, 2019 | consumer-research, MRX Surveys, Transportation Surveys
While three quarters (74%) of Americans express familiarity with voice assistants for the home, a majority (52%) don’t care at all whether they can speak to their electronic devices, while less than one tenth (8%) considered it completely important. Consumers...
by Jeffrey Henning | Jul 2, 2019 | B2B Surveys, In the News, Professional Service Surveys, Retail Surveys, Worldwide Surveys
Email marketing is one of the most evergreen retail tactics. It’s also one of the most targeted forms of messaging since recipients opt-in and often provide solicited information or preferences. Despite these factors, personalization can still be hit or miss. An...