Strategic Insights

Research customer satisfaction and loyalty, employee engagement, new product concepts, and consumer attitudes

Tactical Burdens

Helping you with questionnaire design, survey fielding, data cleansing, analysis, and report writing

Survey-Powered Content

Drive publicity, lead generation, and content marketing with newsbreaking surveys

CUSTOM SURVEYS AT STANDARD PRICES

We provide you feedback from prospects and customers so that you can make key business decisions about your market. Our consultants write the questionnaire, collect results from your target audience, and send you a detailed report. All for low, standardized rates.

ANSWERING YOUR BUSINESS QUESTIONS.

Professional market research can answer your key questions:

How are the needs of customers and prospects changing?

What features of a product (or attributes of a service) are essential for success?

What is driving customer satisfaction and dissatisfaction?

CASE STUDIES

CONCEPT TESTING

For a personal-services startup, Researchscape identified which aspects of the potential service would be worth a premium and which wouldn’t.

FEATURE PRIORITIZATION

For an app publisher, Researchscape identified which features had to be in version 1.0, and which could wait.

SOCIAL MEDIA USAGE

For a stealth-mode startup, Researchscape identified developing opportunities.

DELEGATE, DON’T PROCRASTINATE

Yes, you could learn how to use a survey tool and find a source of potential respondents. Yes, you could learn how to write a questionnaire and master the statistical techniques needed to compare questions.

Or you could simply tell us your target audience and the business questions you want to answer, and let us take it from there.

The result? Answers you can have confidence in.

HOW IT WORKS

1

Target Audience

You tell us the business decisions you need to make — and your target audience.

2

Questions

We write the questionnaire that will support your goals, following research best practices.

3

Approval

You approve the questionnaire, or suggest edits (back to 2).

4

Survey

We survey 100 or more respondents (from our panel or from your house email list).

5

Analyze

Our AI expert system, ResearchStory, goes to work, producing an executive summary, charts and graphs, and highlights of the most important crosstabs. All delivered in PowerPoint, Word, and Excel format.

SERVICES

BESTSELLING CUSTOM SURVEYS

Our House List Survey leverages your email list, blog, Facebook and Twitter followers to produce an affordable survey.

Our Screened B2B Survey offering provides 100 to 1,000 online interviews with U.S. professionals who meet detailed screener criteria

Our Screened B2B Survey offering provides 100 to 1,000 online interviews with U.S. professionals who meet detailed screener criteria

BESTSELLING PR SURVEYS

For those times when you need a large sample size to just a few questions, Researchscape offers a weekly omnibus of 1,000 U.S. adults, aged 18 years old and up.

Our Nationally Representative Survey offering provides 400 online interviews with U.S. consumers

Our Horizontal Market SML (Small, Medium, Large) Survey offering provides 100 online interviews with a targeted subset of U.S. business professionals with specific roles or working in specific departments, across all industries but for specific organization sizes

HEADLINES

The Unprecedented Lumber Shortage, in 8 Charts

The Unprecedented Lumber Shortage, in 8 Charts

"Among homeowners, 37% said they've delayed a home project during the pandemic. The top reasons: material cost (39%), lost income (35%), and material shortages (32%). That's according to a Fortune-Researchscape International poll of 1,031 U.S. adults in April." Read...

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Changing Face of Gaming Debunks Long Held Stereotypes

Changing Face of Gaming Debunks Long Held Stereotypes

For Dell, Researchscape surveyed 5,763 videogame players, ages 14-87, from 11 countries (Australia, Brazil, Canada, China, France, Germany, India, Japan, New Zealand, UK and U.S.), in 6 six languages, in order to better understand gaming habits, attitudes and the...

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Yes/No Questions vs. All-That-Apply Questions

Yes/No Questions vs. All-That-Apply Questions

Sometimes you have to say “No” to yes/no questions. While yes/no questions are easy to write, they are not always the right question for a task. In part, this is because respondents tend to be agreeable and often select “Yes” by default. (This is called acquiescence...

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The Case for Fully Labeled Scales

The Case for Fully Labeled Scales

Your client says that questionnaire you’re writing should ask your customers “What is your overall satisfaction with our product?” and should use a five-point scale. Sounds simple, you think to yourself, then go to write the question. Which format do you use? Like...

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Weighting Survey Results

Weighting Survey Results

The American Association of Public Opinion Researchers encourages journalists to ask how newsmaker surveys were weighted. Yet, of surveys announced in 2021 news releases, only 9% were weighted. Post-stratification weighting is typically done once a survey is complete...

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