by Jeffrey Henning | Jun 13, 2019 | B2B Surveys, In the News, Retail Surveys, Worldwide Surveys
Today’s consumer has higher standards for their experience than ever before—they want brands to anticipate their needs and deliver a tailored interaction. In a recent survey by Evergage and Researchscape, 85% of marketers reported that their customers have come to...
by Jeffrey Henning | Jun 13, 2019 | B2B Surveys, Employee Surveys, In the News
This is the second year TCI distributed the confidential online survey to companies of all sizes and industries throughout the state with the goal of understanding what’s working to develop, retain and advance women employees in Massachusetts. The 2019 survey was...
by Jeffrey Henning | Jun 11, 2019 | consumer-research, MRX Surveys, Transportation Surveys
60% vacationing, for 7 days, spending $1,200 Six out of ten Americans are taking vacation this summer, with plans driven by economics and marital status. Seven out of ten (71%) married adults will vacation, compared to just half of divorced adults (49%). While only...
by Jeffrey Henning | Jun 6, 2019 | In the News
PR agencies may enjoy a honeymoon with clients after they win their business. After a couple years, or even a few months, the relationship often deteriorates. Steady performance erodes into boredom, then impatience, discontent, blame and finally dissolution of the...
by Jeffrey Henning | Jun 3, 2019 | B2B Surveys, In the News, Retail Surveys
How prepared are retailers to increase agility and support localization in their visual merchandising and space planning? New research from visual merchandising software firm One Door reveals important gaps in how merchandising strategies are communicated,...
by Jeffrey Henning | Jun 2, 2019 | B2B Surveys, In the News, Major Media, Professional Service Surveys, Retail Surveys, Worldwide Surveys
“Hold the pickle … hold the lettuce … special orders don’t upset us. All we ask is that you let us serve it your way.” That’s a jingle from a 1974 Burger King commercial. Translated into in today’s modern terms, that means we want to personalize your experience....
