by Jeffrey Henning | Jun 19, 2018 | Blog, MRII
With over 100 presentations at IIeX North America, sometimes spread across five tracks, no one attendee can do justice to them all. Here are the perspectives of some of the other attendees: “The most important impression I was left with after attending IIeX North...
by Jeffrey Henning | Jun 13, 2018 | Consumer Surveys, E-Commerce Surveys, Finance Surveys, In the News, Retail Surveys
Despite the growing popularity of online shopping, many consumers still have reservations about making purchases online, hence prefer ‘Try Before You Buy’ payment choice, says a recent study. This facility has also helped retailers address the...
by Jeffrey Henning | Jun 5, 2018 | Blog, MRX Surveys
More Americans have heard of Bitcoin (72%) than the pixel (55%), and more have heard of cryptocurrency (45%) than crowdfunding (35%). Only 17% are aware of blockchain, the technology that powers Bitcoin and many other cryptocurrencies. Awareness of Bitcoin,...
by Jeffrey Henning | May 8, 2018 | B2B Surveys, Consumer Surveys, Healthcare Surveys, In the News
LITHIA, FL — Two local parents say an Apple Watch they got for her their daughter during Christmas saved her life. Notifications about Deanna Recktenwald’s heart rate led to a hospital visit, just in time to pick up a major issue with her kidneys. Their...
by Jeffrey Henning | May 2, 2018 | B2B Surveys, Employee Surveys, In the News, Retail Surveys, Worldwide Surveys
More than three-quarters (77%) of marketers are personalizing their email marketing, which, joined by websites (52%), are the only channels in which a majority use personalization. That’s according to the 2018 Trends in Personalization report [pdf] from Evergage and...
by Jeffrey Henning | May 1, 2018 | Blog, MRII
Just under half of the respondents were likely to recommend a career in market research. 30% of those who planned from college to end up in market research completely likely recommend market research as a career contrasted with 10% of everyone else. Not all who see...