Cash-Strapped Small Businesses Sit Out Black Friday Despite Knowing Discounts Drive Sales, Xero Survey Finds

Cash-Strapped Small Businesses Sit Out Black Friday Despite Knowing Discounts Drive Sales, Xero Survey Finds

For Xero we conducted a survey of 508 small business owners in selected industries across the U.S. from August 12 to 18, 2025. Our study found that while 72% of respondents say discounts have been the most effective tactic during past holiday shopping sales periods,...
Rocket Lawyer Launches Rocket Copilot™ Contract Review Empowering Small Business Owners to Negotiate, Sign and Enforce Contracts With Confidence

Rocket Lawyer Launches Rocket Copilot™ Contract Review Empowering Small Business Owners to Negotiate, Sign and Enforce Contracts With Confidence

For Rocket Lawyer we conducted a survey of 1000 US adults in the first and second quarter of 2025, which found that 82% of small business owners said they are concerned about protecting their business from financial liability in contracts, and nearly 77% worry about...
Cash-Strapped Small Businesses Sit Out Black Friday Despite Knowing Discounts Drive Sales, Xero Survey Finds

Nearly Half of Small Businesses Feel The Impact Of Inflation On Their Cash Flow

For accounting software firm Xero, we interviewed 542 small businesses in June for its study “Money Matters: The impact of economic conditions on the cash flow of US small businesses.” The goal of this research was to better understand the cash flow issues...