by Jeffrey Henning | Dec 15, 2016 | Blog, Consumer Surveys, In the News, MRX Surveys, Sports Surveys
Just over one third of respondents (35%) are very or completely satisfied with the National Football League, while a quarter (24%) are not at all satisfied or only slightly satisfied. Comments as to why fans are or aren’t satisfied with the NFL: “After...
by Jeffrey Henning | Dec 13, 2016 | Blog
The typical survey reported in the 2016 corpus of news releases has 1,000 respondents (median size), with 73% having 500 or more responses, 55% having 1,000 or more responses, and 35% having 2,000 or more responses. The smallest sample size was 98 responses. The more...
by Jeffrey Henning | Dec 6, 2016 | Blog
Writing a questionnaire for a newsmaker survey is different than designing a customer satisfaction or general market research survey. Such general surveys are often academic, clinical, even boring: in contrast, with a newsmaker survey you are looking for punch and...
by Jeffrey Henning | Dec 5, 2016 | Blog
I’m old enough to remember typing pools – though not old enough to remember when the secretaries in them were using typewriters. They were using word processors – not software like Microsoft Word but hardware like the Wang OIS, a dedicated system for timeshared word...
by Jeffrey Henning | Oct 25, 2016 | Blog
Probability sampling remains the gold standard for producing results that are representative of target populations. So much so that non-probability methods typically try to emulate or mimic probability sampling where possible: Positioning a panel survey as a random...
by Jeffrey Henning | Oct 18, 2016 | Blog
Where river sampling is typically a supplemental source of responses to panel surveys, intercept surveys gather all their responses by interrupting traffic to web sites. CivicScience, Google Consumer Surveys (GCS) and RIWI each intercept people in their everyday use...
