by Jeffrey Henning | Apr 19, 2022 | B2B Surveys, In the News, SaaS Surveys, Worldwide Surveys
(Updated to reflect new citation April. 19, 2022) As organizations seek to drive better relationships with their customers and prospects across channels, the question is no longer if they should deploy personalization but how. Equally fascinating is the why behind...
by Jeffrey Henning | Mar 8, 2022 | Consumer Surveys, Featured Brands, Games Industry Surveys, In the News, Worldwide Surveys
For Dell, Researchscape surveyed 5,763 videogame players, ages 14-87, from 11 countries (Australia, Brazil, Canada, China, France, Germany, India, Japan, New Zealand, UK and U.S.), in 6 six languages, in order to better understand gaming habits, attitudes and the...
by Dominic DeSousa | Oct 13, 2019 | B2B Surveys, Consumer Surveys, In the News, Retail Surveys
There’s little doubt that loyalty programs pay off for c-store operators. Loyalty program members are known to purchase more, bringing a higher basket ring per shopping trip. How much more do they spend? According to the June 2019 “C-Store Shopper Report: How to Fuel...
by Dominic DeSousa | Oct 4, 2019 | B2B Surveys, Consumer Surveys, Healthcare Surveys, In the News, Nonprofit Surveys
The majority of consumers (69%) have stayed with the same primary care doctor for three or more years, according to a survey of 1,000 American consumers from 4A’s Research and Researchscape, an agile market research consultancy. Once patients find a doctor they like,...
by Dominic DeSousa | Sep 29, 2019 | B2B Surveys, Employee Surveys, In the News, Small Business Surveys
…According to a Researchscape International study, the top benefits of personalization include, improved customer experience (55%), improved brand perception (39%), and increased lead generation and customer acquisition (46%). Trust me. Personalization is how...
