On this page you will find the most up to date coverage of Researchscape’s case studies.
Also see: Case Studies • Case Studies by Industry • Case Studies by Topic • MRX Case Studies
Recent Case Studies
National Survey Shows Instant Financing Will Drive Business To Online Retailers
American consumers appear to be warming up to instant financing options when purchasing goods and services online. According to a new national survey, three quarters (75 percent) of consumers indicate they would be likely to select an online retailer that offered...
The Consumer Behaviors Shaping the Next Generation of Mobile Experiences
We’re living in the golden age of user experience. Startups are upending entire industries with their focus on simplicity, while traditional companies reinvent themselves on mobile to stay relevant. But it’s not the technology that gets me most excited. Rather...
Consumers Want Retailers to Get More Personal
Personalizing messages are the way to a consumer’s heart—and wallet—as shoppers now expect not only to engage with a retailer when and where they want to, but that retailers understand and respond to their individual shopping behaviors. This consumer change is called...
Evergage Dives Into State Of The Personalization Space
In a post-Amazon, increasingly online ecosystem, personalization has become a key feature for online consumer-facing companies (and for their marketing teams). Leveraging the data afforded by the online shift in retail can allow businesses to drive deeper...
Blumberg Capital Survey: 72% of US Adults Rank Foreign Espionage as Top Govt Cybersecurity Concern
Seventy-two percent of 1,012 U.S. adults who responded to a Blumberg Capital-backed survey have rank foreign espionage as the biggest cybersecurity threat facing the U.S. government. The 2017 State of Cybersecurity survey was conducted in collaboration with...
Marketing and Sales Measurement Data Cleanliness Remains A Challenge
Marketing is becoming more data-driven, but the extent to which such efforts can achieve results is very dependent on the quality of the data at hand. According to new research from Allocadia, some companies have it figured out, but many are still struggling with...
Satisfaction with the NFL
Just over one third of respondents (35%) are very or completely satisfied with the National Football League, while a quarter (24%) are not at all satisfied or only slightly satisfied. Comments as to why fans are or aren't satisfied with the NFL: "After viewing the...
Drunk Emails, Swearing Among ‘Business Blunders’ Analyzed In Nextiva Survey
According to new research from Nextiva, the state of an organization’s communications has a significant impact on its bottom line, as well as its ability to meet business goals and retain talent. The 2016 Business Communications Survey revealed that 63 percent of...
Sports Superstitions: Silly Superstitions of Others
In our survey of sports superstitions, we thought that respondents would be more willing to discuss other people's superstitions than their own. In fact, the average answer was 13 words long when discussing others, compared to just 9 words long when discussing...