On this page you will find the most up to date coverage of Researchscape’s case studies.
Also see: Case Studies • Case Studies by Industry • Case Studies by Topic • MRX Case Studies
Recent Case Studies
Survey Finds Lack of Trust in Information Public Receives from Local Officials, Low Level of Confidence in Vaccine Rollout
Our work for Rave Mobile Safety's Emergency Communication and Public Safety Trust Survey was highlighted in an article. The study was conducted in late 2020 and early 2021, asking 1011 US adults about their feelings towards first responders and other government...
NFL Satisfaction Driven by Handling of Off-Field Issues
Almost six out of ten (59%) American adults watch NFL games, with men 25 to 54 years old watching games the most (74-86% watch), compared to under half of women 18 to 24 and 45 and up. Of those who watch NFL games (n=607), 46% are very or completely satisfied with the...
Three Ways To Turn One Trade Show Into Year-Round Marketing Opportunities
Events are infrequent but important. According to a survey we conducted in partnership with Researchscape, 97% of respondents who attend at least three events per year say that events have influenced their decision to choose a vendor. That’s an astonishing number. You...
Be Omnichannel or Be Nothing
Omnichannel retailers create a unified shopping experience across every single device and channel that a consumer uses to interact with their business. A truly integrated, omnichannel approach covers all the online and offline channels a consumer may use during their...
Mr. Cooper Survey: Holidays Bring Spending Stress to Many Americans
We conducted a study for mortgage servicing company Mr. Cooper from November 1-3. The purpose of the research was to get a better understanding of the stresses homeowners feel around the holidays, with many respondents feeling more concern over the status of their...
Brands in Retail and E-Commerce Want to Create a Personal Customer Experience — but Are Not There Yet
...In which channels do marketers apply services that create a personal experience for the customers? More than half of them use personalization in email and on their own websites, but only a quarter of them use it in their mobile sites and apps, according to a survey...
Sensai Launches First Ever, AI-Powered Social Media Marketing Solution for Small Businesses
Sensai, the first A.I.-powered social media marketing solution for small business, today announces general availability of its flagship product to address the recent changes to the algorithms of social media platforms that have made it incredibly difficult for small...
Meet HENRY: Engel & Völkers Releases New Data Report on America’s Next Generation of Wealth
In partnership with Engel & Völkers Americas, we surveyed 1,003 respondents who fit into the category of High Earners Not Rich Yet (HENRY) between the period of September 7 to September 17, 2018, to get a better understanding of how they define luxury, the key...
From Plastic to Virtual: Why Millennials and Credit Cards are Breaking Up
The classic dating phrase “it’s not you, it’s me,” pretty much sums up the relationship between millennials and credit cards. This has continued to be the trend for the past few years and is posing ongoing challenges for merchants. Read more at Klarna.