by Jeffrey Henning | Dec 8, 2021 | B2B Surveys, Consumer Surveys, Holiday Surveys, In the News, Religious Surveys, Retail Surveys, Travel Surveys
Our study for Zuhoo, the leading virtual Santa company, found that nearly half of parents who celebrate Christmas are planning to cancel their visit to see a mall Santa, with the continued COVID-19 pandemic, and the recent discovery of the Omicron variant being major...
by Jeffrey Henning | Dec 7, 2021 | B2B Surveys, Business Intelligence and Data Analytics Surveys, Cloud Platform Surveys, Employee Surveys, In the News
Our Cloud Data and Analytics Survey for ChaosSearch was recently published. For this study we interviewed 1,020 U.S. IT professionals, working in firms with 500+ employees, from September 28th to October 19th, 2021. The goal of this study was to get a better...
by Jeffrey Henning | Nov 23, 2021 | B2B Surveys, Consumer Surveys, E-Commerce Surveys, In the News, Professional Service Surveys, Worldwide Surveys
For Zoovu, a consumer personalization company, we conducted The Humanizing Digital 2020 Report, which surveyed 1077 consumers between the ages of 17-69 in the US, UK, and Germany. The report gathered data on the shopping habits and brand loyalty of the respondents,...
by Jeffrey Henning | Nov 17, 2021 | Blog
Agreement scales, measuring how much the public agrees or disagrees with a particular idea, are one of the most popular types of questions. Unfortunately, they are also one of the least reliable types of questions. Since respondents tend to exaggerate their actual...
by Jeffrey Henning | Nov 12, 2021 | B2B Surveys, Employee Surveys, Finance Surveys, In the News, Professional Service Surveys, SaaS Surveys, Small Business Surveys
We conducted a survey for Macro Trends in Microbusiness: The Wave Report on Getting Paid 2021, in July 2021 for all-in-one money management solution Wave, asking 1008 US microbusiness owners about the challenges they have been facing. The study also found that a...
