by Jeffrey Henning | Apr 26, 2017 | B2B Surveys, In the News, Retail Surveys
In a post-Amazon, increasingly online ecosystem, personalization has become a key feature for online consumer-facing companies (and for their marketing teams). Leveraging the data afforded by the online shift in retail can allow businesses to drive deeper...
by Jeffrey Henning | Feb 10, 2017 | B2B Surveys, Consumer Surveys, Cybersecurity Surveys, In the News, Security Surveys
Seventy-two percent of 1,012 U.S. adults who responded to a Blumberg Capital-backed survey have rank foreign espionage as the biggest cybersecurity threat facing the U.S. government. The 2017 State of Cybersecurity survey was conducted in collaboration with...
by Jeffrey Henning | Jan 17, 2017 | B2B Surveys, In the News, Worldwide Surveys
Marketing is becoming more data-driven, but the extent to which such efforts can achieve results is very dependent on the quality of the data at hand. According to new research from Allocadia, some companies have it figured out, but many are still struggling with...
by Jeffrey Henning | Oct 27, 2016 | B2B Surveys, Employee Surveys, In the News
According to new research from Nextiva, the state of an organization’s communications has a significant impact on its bottom line, as well as its ability to meet business goals and retain talent. The 2016 Business Communications Survey revealed that 63 percent of...
by Jeffrey Henning | Sep 26, 2016 | B2B Surveys, In the News, Worldwide Surveys
The amount of information, choice and technological opportunities that are available today make nearly everyone expect more. Customer expectations are rising faster and businesses need to stay up-to-date with customer expectations to respond accordingly. It’s no...
by Jeffrey Henning | Aug 26, 2016 | B2B Surveys, In the News, Small Business Surveys, Worldwide Surveys
Most [U.S. small and medium businesses] are looking to increase their presences in China, the United Kingdom (U.K.), or Canada over the next 12 months (20- 21 percent each). China is attractive for U.S. SMBs because the availability of affordable suppliers and...
