Why Answer Engine Optimization (AEO) Is the Next Big Thing in Digital Strategy – And Why Most Brands Aren’t Ready

Why Answer Engine Optimization (AEO) Is the Next Big Thing in Digital Strategy – And Why Most Brands Aren’t Ready

We conducted a survey for Acquia of 516 respondents that was fielded from July 11 to 31, 2025. Respondents were from 2 different countries – the United States and the United Kingdom. The study found that nearly 50% of both small (under 100 employees) and large...
Rootstock’s AI Survey Shows 82% of Manufacturers Increasing AI Budgets for 2025 with Rising Need for AI-Ready ERP Solutions

Rootstock’s AI Survey Shows 82% of Manufacturers Increasing AI Budgets for 2025 with Rising Need for AI-Ready ERP Solutions

We recently conducted a study [PDF] for Rootstock of 369 manufacturers in the U.S., U.K., and Canada with 100+ employees. Fielded in October 2024, this survey captures AI trends and projections for the next 12-18 months, and we found that as AI-driven transformations...
UAE Residents Reveal Desired Traits in a Human-Like AI Assistant Technology Trending UAE Residents Reveal Desired Traits in a Human-Like AI Assistant

UAE Residents Reveal Desired Traits in a Human-Like AI Assistant Technology Trending UAE Residents Reveal Desired Traits in a Human-Like AI Assistant

We discovered in our recent survey for Yango that consumers in the UAE place high value on personalisation and accurate understanding in AI assistants. Conducted between February 7th and 20th, the survey aimed to discover the important features that the 500...