For the AI powered fraud security platform Sift, we conducted an online survey of 1,096 US adults to understand the increasing threat posed by digital fraud. The July survey found that Account Takeovers (ATO) have increased in frequency, with 24% of respondents having been a victim of this kind of fraud. Sift’s Senior Trust and Safety Architect, Brittany Allen, had this to say on the subject “With large scale data breaches exposing billions of user records in 2024 alone, account takeover attacks have scaled to become one of the most common and damaging types of fraud online”.
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