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Customer Data Platform (CDP) Stats You Can’t Ignore
The buzz around the Customer Data Platform (CDP) technology category has exploded in recent years. I don’t think a day goes by when I don’t run into...
The Results Are In! A Review of The 2018 Microservices Orchestration Survey
In mid-2017, we started our work on Zeebe, a next-generation workflow engine that can scale to millions of new workflow instances started per second...
5 AI-Powered Apps To Deliver More Personalized Experiences
When mass media was invented, increasing its levels of personalization always seemed like an enormous task. How can you speak more directly to an...
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Mr. Cooper Survey: Holidays Bring Spending Stress to Many Americans
We conducted a study for mortgage servicing company Mr. Cooper from November 1-3. The purpose of the research was to get a better understanding of...
Meet HENRY: Engel & Völkers Releases New Data Report on America’s Next Generation of Wealth
In partnership with Engel & Völkers Americas, we surveyed 1,003 respondents who fit into the category of High Earners Not Rich Yet (HENRY)...
From Plastic to Virtual: Why Millennials and Credit Cards are Breaking Up
The classic dating phrase “it’s not you, it’s me,” pretty much sums up the relationship between millennials and credit cards. This has continued to...
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ABI Research: Applying data analytics to wearables provides further benefit
The application of data analytics to conventional wearable devices adds further benefit to the technology and provides users with actionable...
Using Wearable FItness Devices
Forty percent of Americans, ages 18 or older, have used a wearable device for tracking their health, exercise activity or sports performance, and...
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Key Challenges With Personalized Marketing And How To Overcome Them
...According to the 2019 Trends in Personalization Report by Researchscape International and Evergage, Inc., the majority of marketers (98%) agree...
Marketers Are Starting to “Get” the Real Benefits of Personalization
According to data from Evergage/Researchscape International, marketers are starting to “get” one of the most fundamental values of personalized...
AI-Powered Chat and Cognitive Search Personalize Fast Customer Self-Service
...A 2019 study of 314 marketing professionals by Evergage and Researchscape International found that major retailers, such as Carhartt and Zumiez,...
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3 Ways Hackers Steal Your Company’s Mobile Data
The most effective data exfiltration prevention strategies are those that are as rigorous in vetting traffic entering the network as they are...
Nearly Two-Thirds of UK Consumers Say Experiencing a Data Leak/Breach Would Likely Make Them Leave a Brand
Talend (NASDAQ: TLND), a leader in cloud and big data integration software, announced the results of an international consumer and IT business...
Blumberg Capital Survey: 72% of US Adults Rank Foreign Espionage as Top Govt Cybersecurity Concern
Seventy-two percent of 1,012 U.S. adults who responded to a Blumberg Capital-backed survey have rank foreign espionage as the biggest cybersecurity...
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