A consumer survey, conducted by Researchscape on behalf of Zynstra, an NCR company, found 15% of shoppers will leave a convenience store and abandon their purchase after just one minute of waiting in line with nearly half of these shoppers leaving after only 30 seconds. The survey, which polled 1,000 shoppers — ages ranging from 18 to 65 and over, revealed shoppers, especially younger ones, demand a more efficient and tech-driven convenience store experience. The survey also identified where stores are falling short in consumers’ eyes due to legacy technology and what shoppers envision and consider an enhanced c-store shopping experience.
Read the entire article at Retail Customer Experience.