Chief Digital Officer Role Aiding Digital Transformation, Says Mindtree Study

by Jeffrey Henning | Dec 10, 2019 | B2B Surveys, Cloud Platform Surveys, In the News, Major Media, Worldwide Surveys

“With technology change accelerating, the CDO needs to master technologies like cloud and AI and deeply understand the business to be successful. They also need to understand organizational culture and navigate change management expertly to succeed.” The study, which...

Chief Digital Officer Role Having Powerful Impact on Digital Transformation: Mindtree Survey

by Jeffrey Henning | Dec 10, 2019 | B2B Surveys, Cloud Platform Surveys, In the News, Worldwide Surveys

Mindtree, a global technology services and digital transformation company, today published the results of a survey providing insights about the relevance and staying power of the Chief Digital Officer (CDO) position… …Unlike other published surveys about...

The Impact of the Agency Selection Process on Public Relations Programs & Outcomes

by Jeffrey Henning | Nov 24, 2019 | B2B Surveys, CEO Surveys, In the News, Nonprofit Surveys

In the spring of 2019 CommunicationsMatch and RFP Associates partnered with Researchscape International to conduct a survey of chief communications officers and senior executives at Fortune 1000 corporations and large non-profit organizations, regarding their...

Poor Credit Health Leads to Shame, Tears and Hurts Mental, Physical Health

by Jeffrey Henning | Nov 13, 2019 | B2B Surveys, Consumer Surveys, Finance Surveys, Healthcare Surveys, In the News

Credit Sesame, the leading financial health management platform, today announced new survey findings that reveal the toll poor credit health takes on mental and physical health for a majority of U.S. consumers. The most striking results from the survey found that...

Benchmark Study Reveals Open Infrastructure at the Core of Data Center Transformations

by Jeffrey Henning | Oct 31, 2019 | B2B Surveys, Cloud Platform Surveys, In the News

Cumulus Networks, the leaders in building open, modern, and scalable networks, today released research conducted by Researchscape International that shows IT leaders have reached the breaking point with proprietary infrastructure and open networking is their new norm....

The Rise of Artificial Intelligence in Marketing

by Jeffrey Henning | Oct 20, 2019 | AI and Machine Learning Surveys, B2B Surveys, In the News, Retail Surveys

…Studies have shown using AI to deliver personalized content on websites presents significant improvements in performance. One recent study, done by Evergage and Researchscape International reported a 63 percent improvement in conversion rates when marketers...