by Jeffrey Henning | Apr 7, 2021 | Consumer Surveys, Finance Surveys, In the News
A recent article was published in response to our survey for Greenlight, fielded between February 26 and March 2, 2021, among 1,029 respondents in the U.S. ages 13-20. The survey’s purpose was to gauge the financial literacy of the younger population of the US....
by Jeffrey Henning | Mar 25, 2021 | B2B Surveys, Human Resource Surveys, In the News, Travel Surveys, Uncategorized, Worldwide Surveys
For video interviewing, assessments, chatbot and recruiting automation technology company HireVue, we conducted a worldwide study of 1,142 hiring leaders to get a better understanding of which trends companies should be prioritizing in a COVID-19 world. As stated by...
by Jeffrey Henning | Mar 13, 2021 | B2B Surveys, Consumer Surveys, Employee Surveys, In the News
We conducted a study for Coveo, a software firm focused on relevance platforms, in which we asked 1988 US consumers about their frustrations and challenges across Ecommerce, customer service, and employee experiences. The study found that 85% of respondents were not...
by Jeffrey Henning | Feb 12, 2021 | B2B Surveys, In the News
Our research into the benefits of personalization in marketing was highlighted in a recent article on What They Think. “Gone are the days of evaluating campaigns largely in terms of response rate, conversion rate, and dollars per sale. Have you noticed? When we...
by Jeffrey Henning | Feb 8, 2021 | Blog
When I first started out in research, we would conduct executive interviews face-to-face. I would often both cold-call the executives in advance and then travel and do the interviews. Two of my favorite CTO interviews occurred when I was transferred to England for a...