The Telegraph: #45 on the Researchscape 50

Coming in 45th of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is The Telegraph. Not all of the Researchscape 50 sites are research or marketing specific: The Telegraph, website of the UK newspapers The Daily Telegraph and The Sunday...

Brand Assessment to Maximize Appeal to Gen Y

InSites’ CRUSH Model Correlates to Generation Y Brand Leverage Joeri Van den Bergh (@Joeri_InSites), co-founder of InSites Consulting and author of How Cool Brands Stay Hot: Branding to Generation Y, shared the results of his research in a webinar yesterday. InSites...

Neal Cole’s Myth Buster: #49 on the Researchscape 50

Coming in 49th of the Researchscape 50, the most mentioned sites on the #MRX Twitter channel is Neal Cole’s Tumblr site, “Myth Buster”, proving that a company brand and a quantity of posts are optional when it comes to creating quality content valued by market...