by Jeffrey Henning | Sep 27, 2016 | Blog
Given that effective sample size declines dramatically when the characteristics of the sample don’t approximate national representativeness, one method of improving non-probability sampling is quota sampling, dividing the sample into cells and recruiting to fill those...
by Jeffrey Henning | Sep 26, 2016 | In the News
The amount of information, choice and technological opportunities that are available today make nearly everyone expect more. Customer expectations are rising faster and businesses need to stay up-to-date with customer expectations to respond accordingly. It’s no...
by Jeffrey Henning | Sep 26, 2016 | B2B Surveys, In the News, Worldwide Surveys
The amount of information, choice and technological opportunities that are available today make nearly everyone expect more. Customer expectations are rising faster and businesses need to stay up-to-date with customer expectations to respond accordingly. It’s no...
by Jeffrey Henning | Sep 25, 2016 | Blog
We classified all respondents to our Sports Superstitions study as either “Unsuperstitious” or “Superstitious.” A respondent had to answer “Not at all paranoid”, “Not at all afraid”, and “Not at all fearful”...
by Jeffrey Henning | Sep 22, 2016 | Uncategorized
In one of the strangest election seasons in our nation’s history, one issue that seems to unite the two leading party candidates is a hostility toward free trade and U.S. trade agreements. That, of course, is unfortunate, distressing and, especially if acted on,...