by Jeffrey Henning | Jun 13, 2019 | Uncategorized
When it comes to delivering top-notch customer experiences, one size doesn’t fit all. And what motivates one shopper to convert may be completely off-base for another. This isn’t news to retail marketers. They’ve long acknowledged the importance of treating customers...
by Jeffrey Henning | Jun 11, 2019 | consumer-research, MRX Surveys, Transportation Surveys
60% vacationing, for 7 days, spending $1,200 Six out of ten Americans are taking vacation this summer, with plans driven by economics and marital status. Seven out of ten (71%) married adults will vacation, compared to just half of divorced adults (49%). While only...
by Jeffrey Henning | Jun 6, 2019 | Uncategorized
Have you ever called a customer service line in desperate need of assistance only to be greeted by an automated system? Have you ever gone on a company’s website, and initiated live chat support (with what you thought was a real person) only to have a poorly...
by Jeffrey Henning | Jun 6, 2019 | In the News
PR agencies may enjoy a honeymoon with clients after they win their business. After a couple years, or even a few months, the relationship often deteriorates. Steady performance erodes into boredom, then impatience, discontent, blame and finally dissolution of the...
by Jeffrey Henning | Jun 3, 2019 | B2B Surveys, In the News, Retail Surveys
How prepared are retailers to increase agility and support localization in their visual merchandising and space planning? New research from visual merchandising software firm One Door reveals important gaps in how merchandising strategies are communicated,...
