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Easier and Faster than You Think to Make News around the World

Easier and Faster than You Think to Make News around the World

by Jeffrey Henning | Sep 12, 2024 | Blog

When you want to make news around the world, consider a newsmaker survey fielded in multiple countries.

When and How to Use Bipolar Scales

When and How to Use Bipolar Scales

by Jeffrey Henning | Aug 31, 2024 | Blog

Consider using unipolar instead of bipolar scales, if possible. When keeping a bipolar scale, use newer formats.

The Myth of Margin of Error

The Myth of Margin of Error

by Jeffrey Henning | Jul 31, 2024 | Blog

Margin of error as popularly understood overstates the reliability of research results in at least three key ways, because it ignores other sources of error.

How To Talk at Work About The Attempted Trump Assassination

How To Talk at Work About The Attempted Trump Assassination

by Jeffrey Henning | Jul 17, 2024 | B2B Surveys, Employee Satisfaction, Government and Policy Surveys, Human Resource Surveys, In the News

Our survey for Integral, was highlighted by Ragan to better understand employee’s opinions regarding politics in the workplace. Conducted in early July, the survey of 2,000 US adults found that 47% believe they should have the ability to express their political...
Arrivia Report: 2024 Travel Loyalty Outlook (1Q 24)

Arrivia Report: 2024 Travel Loyalty Outlook (1Q 24)

by Jeffrey Henning | Jul 7, 2024 | B2B Surveys, CEO Surveys, In the News, Transportation Surveys, Travel Surveys

For Arrivia we conducted a survey of 101 loyalty program administrators and loyalty professionals in the U.S. and 2,216 U.S. consumers that belong to one or more travel loyalty programs. The survey was fielded in September 2023, and we found that a larger proportion...
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