by Jeffrey Henning | Jan 14, 2020 | Consumer Surveys, In the News, Major Media, MRX Surveys, Sports Surveys
“We classified 27% of the NFL fans that we talked with are at least a little superstitious,” says Jeffrey Henning who runs Researchscape, a Florida market research company. “They often had very elaborate rituals that, for some reason, involved...
by Jeffrey Henning | Aug 7, 2013 | entertainment
76% of respondents get local news from a service provided by a local TV stationConsumers prefer apps for breaking news, and tablets for reading content, according to a recent mobile survey by StepLeader. The survey delivers rare customer insight on local news and...
by Jeffrey Henning | Jul 31, 2013 | entertainment
Mobiles Republic recently released findings from its 2013 survey of news-reading habits. Tablet news consumption has more than doubled: 30% of tablet users rely on their devices several times a day to check the latest news, in contrast to just 12% a year ago. The most...
by Jeffrey Henning | Jul 11, 2013 | entertainment
Social media ranked third as a source of show discovery, behind promos and word of mouth, according to an online survey by Viacom. The results of the survey show the relationship between TV and social media usage. The findings uncovered 3 key types of motivations...
by Jeffrey Henning | Jul 5, 2013 | entertainment
75% of teenagers watch TV news at least once per weekIn an effort to better understand which news stories resonate with today’s teenagers, StageofLife.com, a blogging community focused on literary and free educational resources, gave a survey to students across...