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IT Infrastructure Seen Straining Under Data Torrent

by Jeffrey Henning | Nov 6, 2015 | Uncategorized

As they seek to develop and implement big data strategies, companies are increasingly nervous about the inability of their existing IT infrastructure to handle huge increases in data from emerging sources like the Internet of Things and sensor data. Read more at...
Researchscape International Reports Sightlines Member Satisfaction “Off the Charts” for B2B Service Providers

Researchscape International Reports Sightlines Member Satisfaction “Off the Charts” for B2B Service Providers

by Jeffrey Henning | Aug 27, 2015 | B2B Surveys, Consumer Surveys, In the News

Researchscape International, a Boston-based professional market research firm, has completed analysis of a comprehensive survey of Sightlines member institutions and issued a report that documents record levels of member satisfaction and loyalty. Sightlines is a...

5 Trends that Will Make or Break This Holiday Season

by Jeffrey Henning | Aug 18, 2015 | Uncategorized

With the sun shining and current heat wave, it’s hard to believe it, but it’s time to start planning for the winter holidays. Retailers are beginning to lay out their strategies for a successful holiday season, overflowing with promotions, recommendations, flash...

Why It May Be Time to Re-Think Your Marketing Analytics

by Jeffrey Henning | Aug 16, 2015 | Uncategorized

In the previous post we talked about how the marketing stack is killing your business due to the large number of solutions in it. But as a B2B marketer who needs insights, how do you deal with this challenge? The two most common approaches are to: Use the built-in...
Financial Survey Shows Industry Growth By:Rebekah Harrison

Financial Survey Shows Industry Growth By:Rebekah Harrison

by Jeffrey Henning | Jul 29, 2015 | B2B Surveys, In the News, Petcare Industry Surveys

International Boarding and Pet Services Association, in conjunction with business consultant Crystal Canine, recently commissioned Researchscape to conduct an online financial survey of pet care service business owners. Highlights of the survey of 193 pet care service...
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