by Jeffrey Henning | Jun 18, 2019 | Consumer Surveys, Food and Fitness Surveys, Healthcare Surveys, In the News, Nonprofit Surveys
Plant-based meat alternatives like Beyond Meat and Impossible Burger are popping up everywhere, from fast food chains to the stock market. 4A’s Research partnered with Researchscape, an agile market research consultancy, to survey 1,000 consumers on their eating...
by Jeffrey Henning | Jun 13, 2019 | B2B Surveys, In the News, Retail Surveys, Worldwide Surveys
Today’s consumer has higher standards for their experience than ever before—they want brands to anticipate their needs and deliver a tailored interaction. In a recent survey by Evergage and Researchscape, 85% of marketers reported that their customers have come to...
by Jeffrey Henning | Jun 13, 2019 | Uncategorized
Customer experience horror stories are rampant. Everybody has one. On any given day, you can turn on the news or scroll through social media only to find countless narratives that detail nightmare vacations, excessive wait times or ill-mannered employees. Read more at...
by Jeffrey Henning | Jun 13, 2019 | Uncategorized
When it comes to delivering top-notch customer experiences, one size doesn’t fit all. And what motivates one shopper to convert may be completely off-base for another. This isn’t news to retail marketers. They’ve long acknowledged the importance of treating customers...
by Jeffrey Henning | Jun 13, 2019 | B2B Surveys, Employee Surveys, In the News
This is the second year TCI distributed the confidential online survey to companies of all sizes and industries throughout the state with the goal of understanding what’s working to develop, retain and advance women employees in Massachusetts. The 2019 survey was...