by Jeffrey Henning | Oct 21, 2022 | In the News, tcheevers
A clear mission is the heartbeat of strategy and answers the question of why we’re here, explained H2O Strategies Founder Monique Waters to the 60+ attendees of “Strategic Planning in a Dynamic World” Oct. 18 webinar sponsored by O’Dwyer’s and...
by Jeffrey Henning | Feb 8, 2021 | News, tcheevers
For 2021, we’ve revamped our omnibus pricing to offer you greater flexibility, to enable you to trade off budget, timing, and sample size as best meets your or your clients’ needs. We can turn around on-demand surveys within 24 hours. These on demand or “News Cycle”...
by Jeffrey Henning | May 3, 2020 | tcheevers
Surveys can support the stories you want to tell, to build awareness and generate leads. But these are not normal times. As a result, we’ve realigned our shared omnibus surveys of U.S. adults to better meet today’s market conditions. The classic tradeoff has...
by Jeffrey Henning | May 24, 2018 | tcheevers
Speaking with Communications professionals on a regular basis (corporate and agency), the question that has been percolating in my mind is “What’s the optimal cadence for communicating with an audience?” The range seems to stretch from annually, biannually, to...
by Jeffrey Henning | Jan 9, 2017 | tcheevers
Jon Krosnick, Professor of Communication, Political Science, and Psychology, Stanford University spoke at the NYAAPOR meeting on May 15th. On the topic of polling, Jon started by pointing out the crisis in the public image of polling, citing Nate Silver’s comment that...
by Jeffrey Henning | Dec 26, 2016 | tcheevers
Vivaldi Partners presented at the NY AMA to a capacity crowd at the Scandinavia House in New York City. The topic of “social currency” was explored by the panelists from Saks 5th Avenue, AB InBev, and Cadillac. Each attendee received a gold envelope with a “key” (USB...