by Jeffrey Henning | Jun 6, 2019 | Uncategorized
Have you ever called a customer service line in desperate need of assistance only to be greeted by an automated system? Have you ever gone on a company’s website, and initiated live chat support (with what you thought was a real person) only to have a poorly...
by Jeffrey Henning | Jun 6, 2019 | In the News
PR agencies may enjoy a honeymoon with clients after they win their business. After a couple years, or even a few months, the relationship often deteriorates. Steady performance erodes into boredom, then impatience, discontent, blame and finally dissolution of the...
by Jeffrey Henning | Jun 3, 2019 | B2B Surveys, In the News, Retail Surveys
How prepared are retailers to increase agility and support localization in their visual merchandising and space planning? New research from visual merchandising software firm One Door reveals important gaps in how merchandising strategies are communicated,...
by Jeffrey Henning | Jun 2, 2019 | B2B Surveys, In the News, Major Media, Retail Surveys, Worldwide Surveys
“Hold the pickle … hold the lettuce … special orders don’t upset us. All we ask is that you let us serve it your way.” That’s a jingle from a 1974 Burger King commercial. Translated into in today’s modern terms, that means we want to personalize your experience....
by Jeffrey Henning | May 29, 2019 | Uncategorized
Two of the most influential marketing trends of 2018, personalization at scale and multi-channel experiences, are both driven by the rapid expansion of data applications. As a result, businesses channeling the tidal wave of available data into more tightly targeted...
