by Jeffrey Henning | Aug 19, 2019 | B2B Surveys, In the News, Professional Service Surveys, Retail Surveys, Worldwide Surveys
Numerous research studies have confirmed that large majorities of marketers believe personalization improves marketing and business performance. For example, in the 2019 Trends in Personalization survey by Researchscape International, 70% of surveyed marketers said...
by Jeffrey Henning | Jul 30, 2019 | B2B Surveys, Employee Surveys, In the News, Petcare Industry Surveys, Professional Service Surveys, Small Business Surveys
Small business owners in the pet services industry—groomers, kennels, etc.—who prioritize technology and digital solutions have an advantage in adapting to an ever-changing market, according to a new report by DaySmart Software, the makers of 123Pet business...
by Jeffrey Henning | Jul 2, 2019 | B2B Surveys, In the News, Professional Service Surveys, Retail Surveys, Worldwide Surveys
Email marketing is one of the most evergreen retail tactics. It’s also one of the most targeted forms of messaging since recipients opt-in and often provide solicited information or preferences. Despite these factors, personalization can still be hit or miss. An...
by Jeffrey Henning | Jun 2, 2019 | B2B Surveys, In the News, Major Media, Professional Service Surveys, Retail Surveys, Worldwide Surveys
“Hold the pickle … hold the lettuce … special orders don’t upset us. All we ask is that you let us serve it your way.” That’s a jingle from a 1974 Burger King commercial. Translated into in today’s modern terms, that means we want to personalize your experience....
by Jeffrey Henning | Jan 12, 2019 | B2B Surveys, Employee Surveys, In the News, Major Media, Professional Service Surveys, Retail Surveys
Events are infrequent but important. According to a survey we conducted in partnership with Researchscape, 97% of respondents who attend at least three events per year say that events have influenced their decision to choose a vendor. That’s an astonishing number. You...
by Jeffrey Henning | Nov 13, 2018 | B2B Surveys, In the News, Professional Service Surveys, Retail Surveys, Small Business Surveys, Social Media Surveys
Sensai, the first A.I.-powered social media marketing solution for small business, today announces general availability of its flagship product to address the recent changes to the algorithms of social media platforms that have made it incredibly difficult for small...
