by Jeffrey Henning | Feb 1, 2019 | consumer-research, MRX Surveys
Earlier this week NFL columnist Mike Freeman tweeted the following: Unpopular belief: public opinion of Tom Brady outside of New England has shifted. Most people like him now. Don’t see him as a cheater. Instead view him as someone who has outlasted the accusations....
by Jeffrey Henning | Jan 17, 2019 | In the News
If you listened to episode 180 of The Big Web Show, you heard two key themes: 1) personalization is now woven into much of the fabric of our digital technology, and 2) designers need to be much more involved in its creation and deployment. In my previous article we...
by Jeffrey Henning | Jan 12, 2019 | B2B Surveys, Employee Surveys, In the News, Major Media, Professional Service Surveys, Retail Surveys
Events are infrequent but important. According to a survey we conducted in partnership with Researchscape, 97% of respondents who attend at least three events per year say that events have influenced their decision to choose a vendor. That’s an astonishing number. You...
by Jeffrey Henning | Dec 28, 2018 | In the News
It’s that time of year again, when we look ahead to the next year and ask all of the industry leaders we know to pull out their crystal balls and make predictions on what they see happening that will impact the analytics and insights industry. It’s a fun tradition,...
by Jeffrey Henning | Dec 11, 2018 | B2B Surveys, E-Commerce Surveys, In the News, Retail Surveys, Small Business Surveys, Social Media Surveys
Omnichannel retailers create a unified shopping experience across every single device and channel that a consumer uses to interact with their business. A truly integrated, omnichannel approach covers all the online and offline channels a consumer may use during their...
by Jeffrey Henning | Dec 6, 2018 | B2B Surveys, Consumer Surveys, Finance Surveys, In the News, Real Estate Surveys
We conducted a study for mortgage servicing company Mr. Cooper from November 1-3. The purpose of the research was to get a better understanding of the stresses homeowners feel around the holidays, with many respondents feeling more concern over the status of their...
