by Jeffrey Henning | Mar 4, 2019 | B2B Surveys, In the News, Retail Surveys
Evergage, The 1-to-1 Platform company, announced milestones from a successful fiscal year, ending Jan. 31, 2019. As more organizations turn to Evergage to drive 1-to-1 digital engagement, Evergage’s FY18 revenues grew more than 50% over the previous year’s, while...
by Jeffrey Henning | Feb 21, 2019 | B2B Surveys, Cloud Platform Surveys, In the News
The buzz around the Customer Data Platform (CDP) technology category has exploded in recent years. I don’t think a day goes by when I don’t run into an article that mentions CDPs (although I am a tech marketer). But as with all new martech classifications, there is a...
by Jeffrey Henning | Feb 13, 2019 | B2B Surveys, Consumer Surveys, Healthcare Surveys, In the News
HeartFlow, Inc. announced the findings of a new consumer survey of more than 1,500 adults across the United States that sheds light on dangerous misconceptions and lack of awareness around heart disease, the leading killer in the U.S. The research shows that while...
by Jeffrey Henning | Feb 12, 2019 | B2B Surveys, Consumer Surveys, Government and Policy Surveys, In the News, Security Surveys
Our work for Rave Mobile Safety’s Emergency Communication and Public Safety Trust Survey was highlighted in an article. The study was conducted in late 2020 and early 2021, asking 1011 US adults about their feelings towards first responders and other government...
by Jeffrey Henning | Feb 11, 2019 | consumer-research, MRX Surveys
Half of U.S. adults think that the Internet does more to help than hurt democracy, but only 32% believe that social-media sites like Facebook and Twitter do so (38% say social media hurts democracy, and 30% say it has no impact). As one respondent said, “With...
by Jeffrey Henning | Feb 2, 2019 | consumer-research, In the News, MRX Surveys, Sports Surveys
Almost six out of ten (59%) American adults watch NFL games, with men 25 to 54 years old watching games the most (74-86% watch), compared to under half of women 18 to 24 and 45 and up. Of those who watch NFL games (n=607), 46% are very or completely satisfied with the...
