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91% of Marketers Use or Intend to Use Personalization Within the Next Year, While Half Plan to Increase Their Personalization Budgets
Real-time personalization provider Evergage recently published the results of a new survey revealing that 91% of marketers either use or intend to...
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Top Takeaways from the 2019 U.S. Small Business Technology Trends Report – Salon and Spa Market
Many small salons business owners are evaluating and implementing software tools that not only enable them to remain competitive, but that also...
A Recession Is Coming, but Many SMBs Aren’t Taking Precautions
Economists don't have a particularly bright view of the economy's near future. Fears of a looming recession have been bubbling to the surface for...
With Personalization, Less Can Be More
Numerous research studies have confirmed that large majorities of marketers believe personalization improves marketing and business performance. For...