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Intermedia’s 2016 Crypto-Ransomware Report
Intermedia, a one-stop shop for cloud IT services, today released its 2016 Crypto-Ransomware Report, which surveyed nearly 300 expert IT...
Storytelling Through Agile Marketing
For all their talk about beefing up storytelling capabilities, most companies have done little to invest in the people who can make It happen....
Stuck In Old-School Mode: New Study Finds Enterprise Marketing Teams Are Slow to Transform to Embrace New Challenges
Even with declining commercial, display-ad and traditional marketing effectiveness, a new report by Skyword and Researchscape International found...
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The Rise of Artificial Intelligence in Marketing
...Studies have shown using AI to deliver personalized content on websites presents significant improvements in performance. One recent study, done...
Building Loyalty Has Its Own Rewards
There’s little doubt that loyalty programs pay off for c-store operators. Loyalty program members are known to purchase more, bringing a higher...
Mindtree Survey on the Role of Chief Digital Officers
Mindtree, a leading IT services company with over 23,000 employees, has partnered with Researchscape International on a custom research project....