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Industry Research : ASAPP CX Report Reveals 85% of Customer Service Agents Don’t Want to Return to Contact Centers
Our study "Is the Future of Service at Home?" for ASAPP, an AI Cloud company, was recently published. Conducted from March to April 2022, we queried...
HR Leaders Challenged in Addressing Employee Mental Health Needs
We recently released a study for Uprise Health, a leading digital mental health company, which found that human resources (HR) leaders are finding...
9 out of 10 Marketers Deploy Personalization to Improve Customer Experiences, According to New Evergage Study
(Updated to reflect new citation April. 19, 2022) As organizations seek to drive better relationships with their customers and prospects across...
Money Tops COVID as Leading Concern for International Travelers
On behalf of Wise, we polled 2,221 U.S. and Canadian adult (age 18+) consumers in May 2022 about their attitudes towards and plans for international...
Where Does Gen Z Want to Work? Spotify, It Turns Out
We conducted the 2022 Career Interest Survey, the 13th overall, for the National Society of High School Scholars. This study of over 11,495 students...
A Nation of Gamers: Two Thirds of Americans Play Games Each Week
We conducted a survey of 1,074 U.S. adults from April 22 to 24, 2022 for Troy Press to get an understanding of their gaming habits. The study...
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TCI Launches Third Annual Women’s Leadership in MA Impact Study
“TCI’s Women’s Leadership Study continues to inform our work to develop young women, encourage women to advance in their fields and to support women...
Key Challenges With Personalized Marketing And How To Overcome Them
...According to the 2019 Trends in Personalization Report by Researchscape International and Evergage, Inc., the majority of marketers (98%) agree...
Marketers Are Starting to “Get” the Real Benefits of Personalization
According to data from Evergage/Researchscape International, marketers are starting to “get” one of the most fundamental values of personalized...
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Brands in Retail and E-Commerce Want to Create a Personal Customer Experience — but Are Not There Yet
...In which channels do marketers apply services that create a personal experience for the customers? More than half of them use personalization in...
Email Personalization Tactics
More than three-quarters (77%) of marketers are personalizing their email marketing, which, joined by websites (52%), are the only channels in which...
5 AI-Powered Apps To Deliver More Personalized Experiences
When mass media was invented, increasing its levels of personalization always seemed like an enormous task. How can you speak more directly to an...
High Anxiety: New Data on The State Of Independent Practice Ownership
We conducted the State of Independent Practice Ownership report from April 14 to May 2, 2023 for Tebra. There were 112 respondents to the survey,...
Optavise Survey Shows Employers Have the Opportunity to Enhance Employee Understanding of Healthcare
We recently partnered with Optavise to conduct a survey of 1061 US employees working outside of the insurance industry with healthcare provided by...
Natural Disaster and Severe Weather Preparedness Survey
Our study for Motorola Solutions, the 2023 Natural Disaster and Severe Weather Preparedness Survey, which captured sentiments from 1,000 United...