by Jeffrey Henning | May 1, 2018 | Blog
Another insight I wanted to share from the most recent annual letter to Amazon shareholders: Six-Page Narratives We don’t do PowerPoint (or any other slide-oriented) presentations at Amazon. Instead, we write narratively structured six-page memos. We silently read one...
by Jeffrey Henning | Apr 30, 2018 | Blog
In his most recent annual letter to shareholders, Jeff Bezos shared some perspectives on customer satisfaction: The American Customer Satisfaction Index recently announced the results of its annual survey, and for the 8th year in a row customers ranked Amazon #1. The...
by Jeffrey Henning | Apr 1, 2018 | Blog, MRII
Nearly half of researchers can never imagine leaving market research (46%). On the other extreme, 11% think of leaving it daily and 5% think of leaving at least once a week. Six out of ten respondents (59%) said it was very or completely likely they would still be...
by Jeffrey Henning | Mar 27, 2018 | Blog, MRII
Of researchers with the opportunity to learn and grow at work, 45% conducted research in a market that was new to them, 42% used a technology that was new to them, and 41% attended training. About three in ten had the opportunity to manage a larger project than they...
by Jeffrey Henning | Feb 28, 2018 | B2B Surveys, Employee Surveys, Human Resource Surveys, In the News, Retail Surveys, Worldwide Surveys
According to Evergage’s fourth annual study, “2017 Trends in Personalization,” conducted with Researchscape International, nine of out 10 marketers say their customers expect personalized experiences. The often-cited study also examined how – and how...
