by Jeffrey Henning | Jan 30, 2018 | In the News
At our January Trends & Prediction webinar, our panelists and moderator covered three terrific topics. And we heard you! Rather than leave you with just a recording and slides, we’ve also transcribed the key points covered by our panelists to help you absorb the...
by Jeffrey Henning | Jan 27, 2018 | Uncategorized
Marketers get caught up in the promise of personalization, but is it beneficial for all brands, particularly data-constrained CPG brands? Before investing in personalization, brands need to answer the following questions. Read more at The Marketing...
by Jeffrey Henning | Jan 24, 2018 | B2B Surveys, Consumer Surveys, In the News, Real Estate Surveys
Could you sell your home as easily you could sell a car? Now, it’s possible in Orlando. Opendoor has just launched in Orlando, allowing local homeowners to request an offer on their home with the press of a button, and close the deal in as little as three days. The...
by Jeffrey Henning | Jan 16, 2018 | Blog
For this cycle of the twice-annual GRIT research-on-research study, we delved into the proportional usage of qualitative and quantitative techniques across projects. Overall, 59% of the techniques used are quant, and 35% are qual. (A project that used both would...
by Jeffrey Henning | Jan 13, 2018 | In the News
As businesses become more distributed, network perimeters are starting to dissolve. A workforce where employees are always on the go is now the norm rather than the exception, and a wealth of devices — both BYOD and professional tools — are putting unprecedented...
