Order Bias Is a Larger Source of Error Than You Think

by Jeffrey Henning | Feb 21, 2024 | Blog

Randomizing choice lists is one of the easiest ways at your disposal to greatly improve the quality of your survey data.

Oatly Asks Big Dairy to Put Its Money Where Its Mouth Is on Climate Claims

by Jeffrey Henning | Jan 11, 2024 | Consumer Surveys, Food and Fitness Surveys, In the News

For plant based milk producer Oatly, we conducted an online survey of 1,178 U.S. teens and adults aged 14 and up, from April 29-30, 2023. The goal of this study was to better understand the current public image of plant based milk alternatives. We discovered that...

Boxed Water™ National Survey Reveals Recycling Apathy Among Gen Z/Millennials

by Jeffrey Henning | Jan 1, 2024 | Consumer Surveys, Energy Sector Surveys, Food and Fitness Surveys, In the News, Major Media

We conducted a survey of 1016 US adults from November 3-6 for Boxed Water™, to better understand the mindset today’s adults have towards recycling. Respondents were largely concerned over the use of single use plastic, with 82% expressing worry over the...

The Electrical Grid of Panel Providers

by Jeffrey Henning | Dec 21, 2023 | Blog

Think of panel as the electrical grid that powers the MRX industry. Like energy providers, panels have varied sources.

Beyond the Hype: Unlocking The Power of Generative AI

by Jeffrey Henning | Dec 7, 2023 | AI and Machine Learning Surveys, B2B Surveys, Business Intelligence and Data Analytics Surveys, In the News, SaaS Surveys, Worldwide Surveys

Cloudinary recently released their State of Digital Media Report, for which we polled 360 web developers across 19 different countries between October 2 and November 2, 2023. This study’s goal was to clarify the impact that AI has had on the business world, and...