by Jeffrey Henning | Jul 18, 2016 | Blog
The data you collected from your survey is rarely the precise dataset that you want to analyze. Whether you did a survey of your own house list or a survey of paid panelists, some participants may have answered two or more times or provided responses that...
by Jeffrey Henning | Jul 15, 2016 | Uncategorized
Personalization platform company Evergage recently published its annual research report on the state of personalization, 2016 Trends in Personalization, which found that 85% of the marketers surveyed are using personalization. However, most companies’ initiatives...
by Jeffrey Henning | Jul 13, 2016 | Blog, MRII
Last week, UGA/MRII updated its Principles of Market Research (PoMR) online course with a revised module on data-collection methods, authored by Pete Cape, the global knowledge director of SSI. In support of the course, yesterday ESOMAR sponsored a 1-hour webinar...
by Jeffrey Henning | Jul 8, 2016 | Uncategorized
Following the availability launch of Dedicated Exchange on AWS, Intermedia.net, Inc. is announcing the availability of additional services for Amazon Web Services (AWS) customers, including its proprietary 2-in-1 file backup and sharing solution SecuriSync, as well as...
by Jeffrey Henning | Jul 5, 2016 | B2B Surveys, E-Commerce Surveys, In the News, Retail Surveys, Social Media Surveys, Worldwide Surveys
Personalization has a high priority among digital marketers in the US. As a result more than 85% of marketers are now serving up relevant personalized content, messages and experiences in real-time across Websites, social media, email and mobile devices to foster...
