by Jeffrey Henning | Feb 2, 2019 | consumer-research, In the News, MRX Surveys, Sports Surveys
Almost six out of ten (59%) American adults watch NFL games, with men 25 to 54 years old watching games the most (74-86% watch), compared to under half of women 18 to 24 and 45 and up. Of those who watch NFL games (n=607), 46% are very or completely satisfied with the...
by Jeffrey Henning | Feb 1, 2019 | consumer-research, MRX Surveys
Earlier this week NFL columnist Mike Freeman tweeted the following: Unpopular belief: public opinion of Tom Brady outside of New England has shifted. Most people like him now. Don’t see him as a cheater. Instead view him as someone who has outlasted the accusations....
by Jeffrey Henning | Jan 2, 2019 | consumer-research
To ensure our online samples are representative, for our omnibus survey and our other surveys, we quota sample by a range of demographics. We then rim weight the results by gender, age, region, race/ethnicity, Hispanicity, and educational attainment. For social policy...