by Dominic DeSousa | Jul 2, 2019 | B2B Surveys, In the News, Retail Surveys, Worldwide Surveys
Email marketing is one of the most evergreen retail tactics. It’s also one of the most targeted forms of messaging since recipients opt-in and often provide solicited information or preferences. Despite these factors, personalization can still be hit or miss. An...
by Dominic DeSousa | Nov 22, 2018 | B2B Surveys, In the News, Major Media, Retail Surveys, Worldwide Surveys
…In which channels do marketers apply services that create a personal experience for the customers? More than half of them use personalization in email and on their own websites, but only a quarter of them use it in their mobile sites and apps, according to a...
