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Challenge Butter Debuts Pre-Portioned Cubes for Clean, Quick, and Precise Cooking

Challenge Butter Debuts Pre-Portioned Cubes for Clean, Quick, and Precise Cooking

by Logan Mine | Apr 28, 2025 | Consumer Surveys, Food and Fitness Surveys, In the News, Retail Surveys

We fielded an online survey for Challenge Diary, a leading U.S. farmer-owned butter brand. Nearly 70% of participants admitted to not using exact measurements when cooking with butter, supporting the premise for Challenge’s launch of pre-portioned cubes of...

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