by Jeffrey Henning | Sep 26, 2016 | In the News
The amount of information, choice and technological opportunities that are available today make nearly everyone expect more. Customer expectations are rising faster and businesses need to stay up-to-date with customer expectations to respond accordingly. It’s no...
by Jeffrey Henning | Sep 22, 2016 | Uncategorized
In one of the strangest election seasons in our nation’s history, one issue that seems to unite the two leading party candidates is a hostility toward free trade and U.S. trade agreements. That, of course, is unfortunate, distressing and, especially if acted on,...
by Jeffrey Henning | Sep 19, 2016 | tcheevers
At a Skyword Content Rising event in New York City, Rob Robinson told his story of developing a content marketing team as Integrated Marketing Manager at Tom’s of Maine, a socially conscious provider of personal care products.He started his story by relating the...
by Jeffrey Henning | Sep 12, 2016 | tcheevers
I’ve seen several articles on voice of the customer (VOC) and customer experience lately. Reading them reminded me of conversations that we have with businesses and organizations every week.This week, we were talking about simplicity, helping marketing and...
by Jeffrey Henning | Sep 7, 2016 | tcheevers
I received an email written in Dutch this week, reminding me of my time working with KLM and the Dutch PTT. Some days, I would take the evening flight from New York, attend meetings in Den Haag when I arrived the next morning and then return on the afternoon flight...