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Ransomware and Cyber Extortion Are on the Rise – What Can Be Done?

by Jeffrey Henning | Jun 27, 2016 | Uncategorized

The goal of the hackers is not to destroy or permanently encrypt the data, but to secure fast payment of the ransom. That is the ransomware business model – quick cash. Historically, the amount of ransom demanded by the perpetrators has been relatively low in order to...

Personalization Popular, But Held Back By Budget And Skill

by Jeffrey Henning | Jun 24, 2016 | Uncategorized

55% of respondents from organizations that are not implementing any personalization yet, plan to use website or in-app personalization (web or mobile) within the next year. Of those already using personalization, 89% report an improvement or “lift”, and of those, 53%...
Evergage Says Majority Of Brands Use Personalization

Evergage Says Majority Of Brands Use Personalization

by Jeffrey Henning | Jun 15, 2016 | B2B Surveys, Employee Surveys, Human Resource Surveys, In the News, Retail Surveys

According to Evergage’s “2016 Trends in Personalization” report, 85 percent of marketers are using personalization this year. Conducted with Researchscape International, the study also found that most companies’ initiatives didn’t make the cut. Fifty-five percent of...

Large UK Businesses are Holding Bitcoin to Pay Ransoms

by Jeffrey Henning | Jun 9, 2016 | Uncategorized

An independent 2016 Crypto-Ransomware Report, commissioned by Intermedia and executed by market-research consultancy Researchscape International, found that paying for restored access is more about losing productivity during downtime than it is the cost of the ransom....
You’ve Got Tail: The State of the Pet Boarding and Daycare Industry

You’ve Got Tail: The State of the Pet Boarding and Daycare Industry

by Jeffrey Henning | Jun 1, 2016 | B2B Surveys, Consumer Surveys, In the News, Petcare Industry Surveys, Transportation Surveys

Last year, pet boarding and daycare facilities faced an onslaught of challenges from canine flu to historic flooding to organized online competition from uncertified pet sitters. Daycare went mobile as pet boarding trailers — some certified, some not — camped out in...
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