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The Impact of the Agency Selection Process on Public Relations Programs & Outcomes

The Impact of the Agency Selection Process on Public Relations Programs & Outcomes

by Dominic DeSousa | Nov 24, 2019 | B2B Surveys, CEO Surveys, In the News, Nonprofit Surveys

In the spring of 2019 CommunicationsMatch and RFP Associates partnered with Researchscape International to conduct a survey of chief communications officers and senior executives at Fortune 1000 corporations and large non-profit organizations, regarding their...
Location, Location, Location | Building a Strong Patient Connection

Location, Location, Location | Building a Strong Patient Connection

by Dominic DeSousa | Oct 4, 2019 | B2B Surveys, Consumer Surveys, Healthcare Surveys, In the News, Nonprofit Surveys

The majority of consumers (69%) have stayed with the same primary care doctor for three or more years, according to a survey of 1,000 American consumers from 4A’s Research and Researchscape, an agile market research consultancy. Once patients find a doctor they like,...
4 Things Large Nonprofits Miss When Redesigning their Website

4 Things Large Nonprofits Miss When Redesigning their Website

by Dominic DeSousa | Sep 20, 2019 | B2B Surveys, In the News, Nonprofit Surveys, Retail Surveys

Personalization is key to standing out in an increasingly-crowded digital media environment. According to a study by Everage and Researchscape International, personalization leads to a 55% increase in visitor engagement, a 55% improvement in customer experience, a 39%...
The Impact of the Agency Selection Process on Public Relations Programs & Outcomes

New RFP Research Provides Insights on Winning and Keeping Agency Clients

by Dominic DeSousa | Aug 14, 2019 | B2B Surveys, CEO Surveys, Employee Surveys, In the News, Nonprofit Surveys

New research from RFP Associates and CommunicationsMatch with support from Researchscape and the Institute for Public Relations delivers valuable perspectives on how agencies should look at business development and client retention. The new report, “The Impact...
Location, Location, Location | Building a Strong Patient Connection

Plant-Based? I’ll Have What She’s Having!

by Jeffrey Henning | Jun 18, 2019 | Consumer Surveys, Food and Fitness Surveys, Healthcare Surveys, In the News, Nonprofit Surveys

Plant-based meat alternatives like Beyond Meat and Impossible Burger are popping up everywhere, from fast food chains to the stock market. 4A’s Research partnered with Researchscape, an agile market research consultancy, to survey 1,000 consumers on their eating...
Location, Location, Location | Building a Strong Patient Connection

Exclusive 4A’s Research Offers Keen Insight Into Brand Loyalty

by Jeffrey Henning | Apr 4, 2019 | B2B Surveys, Consumer Surveys, In the News, Nonprofit Surveys, Retail Surveys

A recent 4A ‘s survey, conducted with Researchscape, shows the main reasons consumers stop shopping a brand are quality, price, reliability and trust. Of note, 25% of respondents said they had political reasons for why they stopped doing business with a brand,...
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