by Jeffrey Henning | Feb 4, 2016 | Blog
We surveyed 1,076 U.S. adults to determine which NFL fan bases were the most superstitious. The Buffalo Bills had the most superstitious fans (34%), followed by the Miami Dolphins (33%), the Pittsburgh Steelers (32%), and the New York Jets and the Green Bay Packers...
by Jeffrey Henning | Feb 3, 2016 | Blog
As part of an ongoing series of research into how consumers engage and identify with brands, Researchscape International surveyed 1,112 U.S. adults about satisfaction with the National Football League, perceptions of teams and quarterbacks, engagement with...
by Jeffrey Henning | Feb 1, 2016 | Blog
Leslie Townsend of Kinesis Panel kicked off The Festival of NewMR by sharing her predictions for the mobile industry. Looking back to 2015, 35% of all enterprises developed their own apps, and the number of mobile apps in total grew 58% in the United States. Spurred...
by Jeffrey Henning | Jan 26, 2016 | Blog
See our 2017 Market Research Conference Calendar. Here are the major market research conferences on our radar. January 25-27 CEO Summit MRA South Beach, FL January 28-29 QRC Conference MRIA Toronto February 1-3 Media Insights & Engagement Conference IIR Fort...
by Jeffrey Henning | Jan 21, 2016 | Blog
Kathryn Korostoff of Research Rockstar, a research training firm, presented a webinar with Sandy McKee of SurveyGizmo on ensuring that your research is actionable. Many Research Rockstar students are told by their clients to present actionable results. Unfortunately,...
by Jeffrey Henning | Jan 7, 2016 | Blog
As part of CASRO’s great series of webinars, John Bremer of The NPD Group discussed “Elements of Non-Probability Seminar.” Besides touching on probability sampling, sample matching, and calibration, he presented an excellent taxonomy of the different...
