by Jeffrey Henning | Sep 13, 2016 | Blog
Convenience sampling is almost the exact opposite of probability sampling: there is no sampling frame, there is no external random selection – anyone who comes across the survey can answer it. The results can be quite disproportionate to the target population:...
by Jeffrey Henning | Sep 12, 2016 | tcheevers
I’ve seen several articles on voice of the customer (VOC) and customer experience lately. Reading them reminded me of conversations that we have with businesses and organizations every week.This week, we were talking about simplicity, helping marketing and...
by Jeffrey Henning | Sep 8, 2016 | Blog
With the 2016-17 NFL season scheduled to start tonight, we thought we’d remind you to do your laundry – make sure your lucky jersey is ready! We asked fans who wear certain clothing to support their team about the type and condition of clothing that they...
by Jeffrey Henning | Sep 7, 2016 | tcheevers
I received an email written in Dutch this week, reminding me of my time working with KLM and the Dutch PTT. Some days, I would take the evening flight from New York, attend meetings in Den Haag when I arrived the next morning and then return on the afternoon flight...
by Jeffrey Henning | Sep 6, 2016 | tcheevers
I was speaking with a professional colleague recently about lists. I was reminded of my Dad, who spent a significant part of his career in the list business.In those days, specialty interest magazines like Modern Bride, Car & Driver, Psychology Today, and PC...