Survey Finds That 44 Percent of Business Owners Not Ready for a Recession

Our last recession was ten years ago, and today we are almost 4.5 years overdue for another one. In response to the potential for an upcoming recession, BlueVine, a small business funding company, partnered with a market research firm, Researchscape to survey 1,000 small businesses. The survey reveals how many small business owners are worried about an upcoming recession and what these individuals are doing to address it.

Read the whole article at The Atlanta Small Business Network.

Author Notes:

Jeffrey Henning

Jeffrey Henning, IPC is a professionally certified researcher and has personally conducted over 1,400 survey research projects. Jeffrey is a member of the Insights Association and the American Association of Public Opinion Researchers. In 2012, he was the inaugural winner of the MRA’s Impact award, which “recognizes an industry professional, team or organization that has demonstrated tremendous vision, leadership, and innovation, within the past year, that has led to advances in the marketing research profession.” In 2022, the Insights Association named him an IPC Laureate. Before founding Researchscape in 2012, Jeffrey co-founded Perseus Development Corporation in 1993, which introduced the first web-survey software, and Vovici in 2006, which pioneered the enterprise-feedback management category. A 35-year veteran of the research industry, he began his career as an industry analyst for an Inc. 500 research firm.