by Jeffrey Henning | Jul 21, 2017 | Uncategorized
For most small- and medium-sized retailers in the US, email marketing is tops when it comes to both customer acquisition and retention. According to research, four-fifths of these professionals said email helps contribute to this outcome. In February and March 2016,...
by Jeffrey Henning | Jul 12, 2017 | Uncategorized
Have you ever thought about buying furniture, appliances, airline tickets, or healthcare services using an instantly approved lease or loan? For individuals who do not have the cash or liquid assets to make a significant purchase outright, or who do not feel...
by Jeffrey Henning | Jul 11, 2017 | B2B Surveys, In the News, Social Media Surveys
Social media monitoring is one of the most critical factors determining executives’ satisfaction with their PR firms, new research reveals. Business executives see only earned media services and developing earned media coverage as more important, according to the PR...
by Jeffrey Henning | Jul 7, 2017 | In the News
From movies to markets, artificial intelligence (AI) is a hot topic. In the retail and marketing sector, the staff at PYMNTS reports, “Thanks to an abundance of consumer data at their fingertips, retailers have slowly and subtly begun rolling out applications for many...
by Jeffrey Henning | Jul 6, 2017 | Uncategorized
By basing credit decisions on artificial intelligence, Klarna made financing big-ticket purchases a cinch for shoppers. Now that the firm has received a banking license from Swedish regulators, it’s time to seriously consider the broader industry implications of...