by Jeffrey Henning | Dec 28, 2017 | In the News
It’s a simple concept: know your audience. It’s why you’ll never see ads for sugar and soda in a magazine for diabetics, or soap operas on sports channels. As it relates to healthcare, consumers don’t want information that isn’t relevant to their condition or...
by Jeffrey Henning | Dec 21, 2017 | In the News
Enterprises are investing heavily in stream processing technology, according to the second annual Apache Flink® user survey data Artisans announced a few days ago. The vast majority (87%) of organizations surveyed are planning to deploy more applications powered by...
by Jeffrey Henning | Dec 20, 2017 | B2B Surveys, Business Intelligence and Data Analytics Surveys, Consumer Surveys, Healthcare Surveys, In the News
The application of data analytics to conventional wearable devices adds further benefit to the technology and provides users with actionable information, argues ABI Research. ABI Research’s report ‘Wearable Data Analytics and Business Models’ argues there...
by Jeffrey Henning | Dec 19, 2017 | B2B Surveys, Consumer Surveys, Food and Fitness Surveys, Healthcare Surveys, In the News
Forty percent of Americans, ages 18 or older, have used a wearable device for tracking their health, exercise activity or sports performance, and among those who now own a so-called “wearable,” more than half (51%) say they use it at least once daily and 70% say they...
by Jeffrey Henning | Dec 18, 2017 | Uncategorized
Forty percent of Americans, ages 18 or older, have used a wearable device for tracking their health, exercise activity or sports performance, and among those who now own a so-called “wearable,” more than half (51 percent) say they use it at least once...