For Zoovu, a consumer personalization company, we conducted The Humanizing Digital 2020 Report, which surveyed 1077 consumers between the ages of 17-69 in the US, UK, and Germany. The report gathered data on the shopping habits and brand loyalty of the respondents, finding that “Nearly three-quarters of these online shoppers say being able to rely on their favorite retailer or brand is essential”. Read further on Marketing Company Miami.

Author Notes:

Jeffrey Henning

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Jeffrey Henning, IPC is a professionally certified researcher and has personally conducted over 1,400 survey research projects. Jeffrey is a member of the Insights Association and the American Association of Public Opinion Researchers. In 2012, he was the inaugural winner of the MRA’s Impact award, which “recognizes an industry professional, team or organization that has demonstrated tremendous vision, leadership, and innovation, within the past year, that has led to advances in the marketing research profession.” In 2022, the Insights Association named him an IPC Laureate. Before founding Researchscape in 2012, Jeffrey co-founded Perseus Development Corporation in 1993, which introduced the first web-survey software, and Vovici in 2006, which pioneered the enterprise-feedback management category. A 35-year veteran of the research industry, he began his career as an industry analyst for an Inc. 500 research firm.