by Jeffrey Henning | Nov 1, 2019 | Uncategorized
…Customers, both existing and prospective, have come to expect personalised communications – 87% of marketers claim that personalised relationships with customers have led to more interactions and higher website traffic, according to a 2018 study from...
by Jeffrey Henning | Sep 27, 2019 | Uncategorized
Our last recession was ten years ago, and today we are almost 4.5 years overdue for another one. In response to the potential for an upcoming recession, BlueVine, a small business funding company, partnered with a market research firm, Researchscape to survey 1,000...
by Jeffrey Henning | Sep 26, 2019 | Uncategorized
Despite the fact that small businesses are the lifeline to our economy, it appears that a majority of them experience significant challenges with their current small business banking services. According to a survey of over 1,000 business owners conducted by BlueVine...
by Jeffrey Henning | Sep 1, 2019 | Uncategorized
It has been over a decade since the last recession, which crippled many small businesses. The day doesn’t pass where an economist doesn’t warn of a downturn. Have the entrepreneurs learned from the events of the Great Recession? According to a new poll by BlueVine in...
by Jeffrey Henning | Aug 26, 2019 | Uncategorized
According to “2019 Trends in Personalization,” a report by Evergage and Researchscape International, a personalized experience results in an overall better customer experience (CX). Loyal fans appreciate the tailored customer journey created by brands that cater to...
by Jeffrey Henning | Aug 20, 2019 | Uncategorized
The new report, “The Impact of the Agency Selection Process on Public Relations Programs and Outcomes”, supported by Researchscape International, provides insights into how Fortune 1000 companies and not-for-profit associations search for and hire...