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Four Ways Manufacturing Organizations Can Prepare For The Digital Transformation

Four Ways Manufacturing Organizations Can Prepare For The Digital Transformation

by Jeffrey Henning | Sep 28, 2017 | B2B Surveys, Cloud Platform Surveys, In the News, Management Consulting Surveys, Manufacturing Surveys

In our April 2017 study for TriCore Solutions we asked 236 respondents who work in IT or Technology Implementation at companies with 250+ employees about their feelings towards cloud technology adoption. Of those asked, 91 percent think IT spending needs to be...

Looking For a PR Agency or to Get Hired? Lessons From Research

by Jeffrey Henning | Jul 31, 2017 | Blog

Guest post by Simon Locke, of Communications Match At this moment, thousands of companies are looking for and evaluating communications agencies with expertise in areas including public relations, internal communications, government relations, SEO, content and digital...
Connecting the Customer Dots Is Vital to Business

Connecting the Customer Dots Is Vital to Business

by Jeffrey Henning | Jul 26, 2017 | B2B Surveys, Cloud Platform Surveys, Consumer Surveys, In the News, Worldwide Surveys

Most companies believe they make it a priority to really know their customers, but the perception of many consumers is that businesses don’t make the effort to understand them. A recent study conducted by Researchscape on behalf of cloud and big data integration...

Email Marketing Is a Double Win for Customer Acquisition, Retention

by Jeffrey Henning | Jul 21, 2017 | Uncategorized

For most small- and medium-sized retailers in the US, email marketing is tops when it comes to both customer acquisition and retention. According to research, four-fifths of these professionals said email helps contribute to this outcome. In February and March 2016,...

Spamming, Speeding, Spiffing, Spoofing, and Sputtering, Oh My!

by Jeffrey Henning | Jul 18, 2017 | Blog

We work with a range of panel companies and publications, all of which have different strengths and weaknesses. Because we use third-party sources, we are objective about the quality of those sources, and data cleanse the results based on respondent behaviors....
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